This week, I’ve been doing some deep thinking—about money, boundaries, and how small shifts can create massive change. From realizing how my own income beliefs have been limiting me to helping a client reclaim her time with a simple Calendly tweak, I’m seeing firsthand how small mindset and process adjustments can lead to major results. If you’re feeling stuck in any area—whether it’s income growth, productivity, or business systems—this email has something for you. Let’s dig in.

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What’s on My Mind

Lately I’ve been thinking a lot about my relationship with money and how my thoughts about money are shaping my reality.
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While talking to my therapist, I had an aha moment. With every job and with almost every year of my business, I’ve capped out at almost the exact same amount for yearly income/revenue. WTF?

No consideration for inflation, at all.

I even said the words, “I can’t imagine what it would be like to make $100K a year.”

Plus some other not helpful stuff.

I do believe that our thoughts and beliefs shape how we behave, which in turn is one element that shapes our reality (systemic oppression is another).

Now it’s time to begin reframing those money beliefs and see what happens.

What’s one unhelpful belief about money that you’ve been carrying around?

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A Quick Fix for Your Business

If you’re letting meetings invade your prime creative hours, it’s time to channel Gandalf at the Bridge of Khazad-dûm and declare, “YOU SHALL NOT PASS!”

Your best brainpower shouldn’t be spent bouncing between discovery calls, client kickoff calls, and endless check-ins.

When you protect your peak creative hours, you:
✅ Get your deep work done faster and with less stress
✅ Stop feeling like you're constantly behind
✅ Show up to meetings with more energy (because you’re not drained already)

Here’s some steps you can try:
1️⃣ Find Your Prime Creative Time – Morning? Midday? Block it off.
2️⃣ Set Clear Boundaries – No meetings before 11 AM? No calls on Mondays? Make it official.
3️⃣ Hold the Line – If someone asks for a meeting during your creative time? Nope. Not happening.

Try it this week, and next Monday, I’ll share how to make your protected time even more effective (and how to hold that line). Stay tuned!

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What I’m Nerding Out On

Monday, I spent a chunk of my afternoon inventorying my books, particularly my tbr pile. I have a list of books on Storygraph that I want to read, but I’ve found that if I don’t mark the ones I own, I end up with duplicates. Does this happen to you?

Want to be Storygraph friends? You can find me here.

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A Quick Success Story

One of my clients was drowning in sales calls and needed to reclaim her time—without losing leads.

We first considered an inquiry form before booking, but she worried that waiting for approval would turn people away. She knows she can close sales on calls, so we needed a balance between filtering and accessibility.

The solution? Adding pre-qualifying questions directly in Calendly. Now, prospects can still book instantly, but she reviews their answers beforehand. If they’re not a good fit, she follows up with resources—without wasting valuable time on unnecessary calls.

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Meet an Incredible Human

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​Spotlight: Frenchie Ferenczi​
Every great business owner needs great allies, and this week, I’m giving a shoutout to Frenchie Ferenczi, a Small Business Strategist.

I met Frenchie when I first began my business. She was my second client in fact. So I know how she runs her business - with integrity. I also know she knows her shit.

She’s hosting a workshop next week called F*ck Manifesting. It’s designed to help you achieve results on your terms and timeline.

Want to join? Check it out here: https://lu.ma/frenchie.ferenczi​

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Your Insider Look

This month, I’m hosting CRM CleanUp Coworking sessions in The Playhouse. Last week we focused on contacts and pipeline.

I created a checklist to help folks too overwhelmed to know where to start. Check it out.

This week (aka tomorrow), we’ll be auditing our email templates.

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Until next time,

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Have we met? Hi, I'm Jacki Hayes. I love to read (especially smutty romantasies featuring faeries or vampires), climb and then fall off bouldering walls, and camp in a tent. I'm a Mani-Gen, Enneagram 5, and enormous MCU geek.

If you know how you want your clients to feel, but you just don’t know how to make that happen… it's time for Lead To Love.

Build a client experience that gives your clients main character energy, cherished at every turn, AND supports how you work and think! Learn more.

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